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Jacob Morrow

2024-06-24 10:41:28

2256 Views, 7 min read

E-commerce is a massive industry and it is continually growing as there are over 2.5 billion online buyers in the world. However, keeping these buyers engaged is not an easy task, especially if you have an e-commerce store in a competitive niche. However, utilizing e-commerce chatbots can greatly help you streamline important processes of running an online store.

Part 1: Overview of E-commerce Chatbots

Before we dive into the detailed use cases of AI chatbots for e-commerce stores and how you can create such chatbots, let’s go through some basics.

1. What Are E-commerce Chatbots?

Note

An e-commerce chatbot is an AI-powered chatbot that online stores can use to engage with their customers throughout the buying journey. It is designed to simulate human conversations and interactions, specifically to answer customer queries, help with orders, and automate the overall process.

The technical aspect of an e-commerce chatbot includes certain pre-defined conditions, events, and triggers that can happen throughout a customer journey. For example, if a customer wants to know the return and refund policy of an e-commerce store, they can obtain this information quickly through the chatbot.

2. Importance of E-commerce Chatbots

E-commerce chatbots are highly important to elevate your online stores and websites. They can help you streamline different aspects of running an online business in the following ways:

  • E-commerce chatbots have complete knowledge about your business and working procedures, so they are capable of answering FAQs quickly and encouraging customers to move to the second stage of the buying journey.
  • Chatbots are always a great way to enhance engagement and interaction with potential and existing customers. Since they are available 24/7, you can ensure that the customers can get in touch with you at any time.
  • Personalization is an important feature of e-commerce chatbots. You can use such customization options to collect data about the users visiting your website and tweak your marketing accordingly.
  • E-commerce chatbots eliminate the need to hire someone to answer FAQs. By developing and integrating a comprehensive chatbot, you can significantly reduce your long-term costs while enjoying the benefits of a chatbot with an uptime of 24/7.
  • Chatbots can remind users about their abandoned shopping carts which in turn can encourage them to purchase the products.
  • The majority of users don’t like waiting for human customer support, so 62% prefer online chatbots when longer wait times are involved.

Well-designed e-commerce chatbots are capable of automating the entire sale process and helping visitors from the very start of searching for products to placing an order.

3. Where to Use E-commerce Chatbots

It is possible to create e-commerce chatbots for a wide range of purposes and integrate them into different websites, online stores, and social media platforms.

Some of the prominent usages of e-commerce chatbots are:

  • Implement an e-commerce chatbot in your online store to handle live chatting. This type of chatbot is important to welcome new visitors and turn them into loyal customers.
  • Social media platforms, especially Facebook and Instagram, are highly popular for online shopping. So, you should integrate an e-commerce chatbot into your social media accounts to provide an immersive shopping experience to the customers.
  • WhatsApp is another popular app with over 2 billion active users. With WhatsApp Business API, brands now have the opportunity to reach this massive audience. You can implement a conversational e-commerce bot in WhatsApp to respond to your customer queries quickly.

Part 2: Best Use Cases for Using AI Chatbots for E-commerce in 2024

Let’s explore some of the best use cases and examples of how different companies, websites, and platforms are using AI chatbots in the e-commerce sector in 2024:

1. Answer Common FAQs

Those days are long gone when you have to hire a dedicated individual to answer every question of your query. With AI e-commerce chatbots, it is now possible to feed the answers to commonly asked questions in the bots and provide answers to your clients within a few minutes.

It is a great way of making sure your customers as well as potential clients can get answers to their queries 24/7. Moreover, your human agents will have more time to handle more complex issues. Hence, the overall quality of customer support becomes better with AI chatbots.

Levi's Chatbot to Handle FAQs

2. Automate Sales

Other than answering FAQs, it is also possible to use e-commerce AI chatbots to streamline and automate your sales. A well-designed chatbot can handle every part of a transaction, from a simple product suggestion to providing complete information about completing a transaction. Modern chatbots can also process payments and provide quick order confirmations to increase customer satisfaction.

lululemon’s chatbot to Automate Sales

3. Find the Right Product

It is not always easy for customers to find the right product at an e-commerce store, especially if it has a large catalog. AI e-commerce chatbots are of great help in such a scenario. They can provide the right guidance and suggestions to the customers to help them find the right product. Helping customers find the relevant product is useful in not only ensuring you make more sales but also increasing customer satisfaction.

Levi’s chatbot to Automate Sales

4. Handle Order Returns

Order refunds and returns are an everyday part of running an e-commerce business. Online stores need to have a streamlined mechanism to handle such requests, so they don’t have to allocate too many resources toward processing the returns.

An AI chatbot for an e-commerce store is useful in processing returns and making sure the customers have complete knowledge about their order shipping status. The chatbot can also provide information about how long it will take for the order to reach its destination and the time it will take for the return to be processed.

American Eagle’s e-commerce chatbot

Part 3: How to easily create chatbots for e-commerce in GPTBots

Now that you know the numerous benefits, use cases, and examples of e-commerce chatbots, you are probably wondering how you can create chatbots for your own business. The entire process is quick and easy when you rely on an efficient platform like GPTBots which is specially designed to implement powerful AI-powered chatbots through its no-code technology.

So, whether you are a developer, a coding expert, or someone who does not know anything about coding, you can still use GPTBots to create and implement a powerful AI chatbot for an e-commerce store by following these steps:

Open the official website of GPTBots and register to access its no-code bot creation features.

GPTBot e-commerce  chatbots Sign-up

Enter the company’s name and your name to create a project for your AI e-commerce bot.

gptbots-ecommerce-chatbots Company Name

GPTBots has a large collection of bots that you can use and customize as per your requirements. Even if you have some very specific and unique specifications, you can choose to create a bot from scratch.

Select gptbots-ecommerce-chatbots

Before you implement the chatbot in your e-commerce store, it is important to properly configure it as per your requirements and business working procedures. Access the Documents section under Knowledge to train your AI chatbot.

 gptbots-ecommerce-chatbots Configuration

You can train the AI e-commerce chatbot by uploading different types of files, such as online text, website links, spreadsheets, etc. The purpose of this step is to make sure your AI chatbot provides correct and relevant answers to the customers’ queries.

gptbots-ecommerce-chatbots Training

Once the bot is properly configured and trained, the next step is to integrate the AI e-commerce chatbot into a relevant platform, such as WhatsApp, Zapier, Slack, and many others.

gptbots-ecommerce-chatbots Integration

After the chatbot implementation, you can access the chat history and monitor other key metrics to ensure the chatbot is working as per your requirements. You can also use the Config option to tweak the e-commerce chatbot from time to time to ensure it aligns with your business goals.

gptbots-ecommerce-chatbots hitstory

Overall, GPTBots is a great platform for end-to-end bots creation, integration, and management. Learn more GPTBots and make it easier for your users to start conversations today.

Part 4: Do's and Don'ts of Building an E-commerce Business Chatbot

Other than creating and implementing chatbots for an e-commerce business, you also have to make sure that your AI chatbots are well-designed to handle your business requirements. There are certain do's and don'ts that can help you create reliable and efficient e-commerce business chatbots. Let's explore them in detail.

Do's

  • imgInclude business-specific information and data in your AI chatbot instead of implementing a generic customer support chatbot that might not give accurate responses to your customers.
  • imgExplore the best e-commerce chatbot platforms to make sure you are using reliable tools like GPTBots to create, integrate, and monitor your e-commerce chatbot.
  • imgProperly train your chatbot and make it a continuous process to ensure the chatbot becomes better and better with your brand's growth.
  • imgMonitor the chatbot responses, especially in the initial stages, to ensure accuracy and tweak the model and bot’s configuration, if necessary.
  • imgCreate and implement a clear fallback policy to determine the rules when the chatbot should hand over the conversation to a human agent.

Don'ts

  • imgYou should never assume that a chatbot is a complete alternative to traditional human-based customer support as a human agent is still necessary to handle unique and complex requests.
  • imgDon't implement a generic GPT model or an untrained AI e-commerce chatbot in your online store.
  • imgNever develop and integrate a chatbot without having any specific goals in mind.
  • imgDon't assume that all conversations with the e-commerce business chatbot will be simple or linear.

FAQs

How to Make Your Own AI Chatbot?

There are many different ways of making your own AI chatbot. The traditional and most complicated way to do it is through manual coding, such as in Python, and using a vast dataset to train the chatbot.

However, it is also possible to create your own AI chatbot quickly and easily using a reliable no-code platform like GPTBots.

Start For Free

What Is Chatbot GPT?

ChatGPT itself is one of the most popular chatbots that is trained on a massive dataset. The GPT It is possible to use GPT models to create various AI-powered applications, chatbots, and software. So, the bots powered by GPT are called Chatbot GPT.

What Is the Best AI Chatbot?

There is no one specific type of AI chatbot, but an ideal one is fully trained to handle business-specific queries and requirements. Moreover, it should be capable of handling complex questions and have a fallback policy to refer to a human agent.

Why Should an E-commerce Store Have a Chatbot?

An e-commerce store typically has a large product catalog that can be difficult for the users to navigate. Having an AI chatbot in your e-commerce store can be useful to help customers find the right product and also get answers to other important queries and frequently asked questions 24/7.

Conclusion

There are many benefits and use cases of e-commerce chatbots. If you want to benefit from such features, you should consider designing your own AI chatbot and implementing it in your story to maximize customer engagement and ultimately, profits.

Start your journey of an efficient chatbot creation today with GPTBots. Register for a plan that fulfills your requirements or simply try out its free trial to design and implement an AI chatbot in your e-commerce store.